Hello everyone. This is my first post on this platform and it’s a bit lengthy. But I need your assistance and guidance, as I’m really out of breath with what I’m about to post here.
A renowned digital product agency hired me as a website manager for my new position. It’s a new world. All internal product development is done in house between client projects, which means it has mostly gone unnoticed. Even before the planning, the site was designed. Although it’s cool, it is clearly not usable.
My manager described how he sees our team managing the website as any other product they would create for a customer. He then began using industry jargon that I had spent the weekend reading since I am not a PM, and I cannot stress this enough. I did not promote myself as such. He highlighted the fact that I’ve always worked for small, resource-constrained organizations or for myself as a justification for hiring me.
Now, I am at a top product agency with limitless resources and talent.
And I am completely out of my depth.
My boss gave me the task of creating a backlog of features, problems, tools, functionality, etc. after stating that he wanted to position me as a PM. Everything, from the little to the great to the crazy, that I believe the website and our team require to best represent the firm.
Here is a snippet of some of the other things he mentioned: User accounts, backlog grooming, graphical hierarchy, Roadmaps: general and high-level, maintenance vs long term vs quick wins, UX review.
He also desires to provide a truncated version of their client processes that we can employ going forward.
I suppose I’m wondering, “What now?” What is he even talking about, anyway?
My first impulse is to head to GA to determine my next course of action, but that’s not yet optimised. Making customized UTM parameters with marketing is the topic of my first meeting this week. They had no idea that was even conceivable.
I feel silly even asking my new coworkers about this, or even bringing it up in this Prowess Community discussion. My imposter syndrome is at an all-time high at the moment. What, though, can I bring to my 1:1 this week to demonstrate that I’m not a total moron?